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ANN MARIE SMITH

ANN MARIE SMITH

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    Archives: Projects

    EMAIL MARKETING

    According to a survey conducted by myemma.com, in 2017 47% of marketers said that email generates more ROI than any other digital channel. I would say that’s… Read more “EMAIL MARKETING”

    January 12, 2018February 27, 2018 by Ann Marie

    WEBSITE MANAGEMENT

    Recently, a family-run dog kennel and breeder asked me to create and manage their website. Prior to getting started, I had a call with the founder to… Read more “WEBSITE MANAGEMENT”

    January 11, 2018February 27, 2018 by Ann Marie

    SOCIAL MEDIA MARKETING

    The key to effective social media marketing is good content. I see good content as anything that invites the customer to engage with your brand. Consequently, the best… Read more “SOCIAL MEDIA MARKETING”

    January 10, 2018January 12, 2018 by Ann Marie

    DYNAMIC CONTENT AND SEGMENTATION

    As a marketer, I am constantly looking for ways to improve how I communicate with the consumer. When I first started working for the Ragnar Relay Series,… Read more “DYNAMIC CONTENT AND SEGMENTATION”

    June 16, 2017January 12, 2018 by Ann Marie

    COPYWRITING AND LAYOUT

    In 2011, Utah State University’s Office of International Research underwent major departmental changes and became the Office of Global Engagement. I was asked to redesign the department’s… Read more “COPYWRITING AND LAYOUT”

    June 1, 2017January 12, 2018 by Ann Marie

    LOGO DESIGN

    A company’s logo should be a visual representation of their identity and purpose. That is exactly what I tried to achieve when creating Been There Shirts’ logo.… Read more “LOGO DESIGN”

    May 1, 2017January 12, 2018 by Ann Marie

    T-SHIRT DESIGN

    In the summer of 2016, an entrepreneurial pair of best friends decided to start a souvenir t-shirt company. They were tired of the cheap destination t-shirts that consumers buy and… Read more “T-SHIRT DESIGN”

    April 21, 2017April 27, 2018 by Ann Marie

    WIN-BACK EMAIL STRATEGY

    Throughout my career I’ve learned that the key to earning and maintaining customer loyalty is speaking to your customers the way they want to be spoken to.… Read more “WIN-BACK EMAIL STRATEGY”

    April 1, 2017January 12, 2018 by Ann Marie

    BOOK COVER DESIGN

    Each year, Utah State University’s English Department produces an anthology to be used as a textbook for all Intermediate Writing courses. I was asked to design the… Read more “BOOK COVER DESIGN”

    April 1, 2017April 27, 2018 by Ann Marie

    PRODUCT DESCRIPTION COPY

    During my time with Ragnar Relay Series, I had the opportunity to write copy for various projects. When a local partner made a special edition coffee blend… Read more “PRODUCT DESCRIPTION COPY”

    March 31, 2017February 27, 2018 by Ann Marie

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